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Marketing Analyst


Reference 109100011
Sector Marketing & PR Jobs
Salary £25000 - £28000 per annum
Town/City Nottingham
Locations East Midlands, Nottinghamshire, UK
Job Type Permanent
Date Posted 11th Jan

Shortlist Apply Now

Job Description


The Role

The Marketing & Business Development Analyst is a pivotal role that will support the business in its drive to seek new opportunities, understand the competitive landscape, provide thought leadership with respect to marketing activities and support the prospects/bid process.

You will also support the Sales Operations Analyst in sales forecasting, analytics, productivity, and other bid and technical support functions.

Furthermore you will spearhead a renewed focus on our organisations marketing activities.

Duties and Responsibilities
" Provide ROI analysis on all marketing campaigns and sales activities.
" Supporting the identification and circulation of new business opportunities.
" Conduct market research.
" Create surveys to capture market data.
" Competitive analysis to ensure staying one step ahead of competitors and understanding our competitive landscape.
" Monitor and track competitive advertisements.
" Supporting the identification and circulation of new business opportunities.
" Providing ad hoc support to the team on business development activities including marketing.
" Assist in the management of the bids database (prospect manager).
" Report the departmental KPIs, SLAs and associated Dashboards.
" Support the prequalification process and ensure that new opportunities are identified through the various opportunity databases and successfully submit any prequalification documentation.
" Ability to travel to support the responsibilities of the role.
" Manage and Control the relationship with our external Marketing/Communications company and PR Agencies.
" Responsible for internal communication/news bulletins and ensuring the clients market and value proposition is maximised in its relevant target sectors
" Liaise with other plc marketing functions to understand group activities
" Manage and control the relationship with our external Marketing / Communications Company.
" Leading the production of marketing materials and literature.
" Coordinating the production of a wide range of marketing communications.
" Providing support for marketing events and exhibitions as required.
" Assist with the collation of information for promotional literature.
" Writing articles and promotional material for the company.
" Preparing interesting written copy for our website.

Education/Experience

Essential
" University degree in business, marketing or related field preferred.
" Significant experience in a related role.
" Knowledge of sales, marketing and business processes.
" Adaptability to changing priorities and drivers.
" Demonstrates unquestionable integrity in every aspect of work and dealing with others.
" Ability to work effectively in an office-based environment.
" Time management and organisational capabilities.
" Highly organised, detail-orientated and results driven.
" Intermediate or advanced level Excel/ DTP and Social Media.

Desirable
" Comfortable communicating with internal and external stakeholders at all levels.
" Knowledge of sales databases, client portals and CRM systems.
" Results oriented, independent, entrepreneurial and self-motivated.
" Well-developed interpersonal skills to build positive working relationships across functions within the business.
" Problem Solving and Decision Making attitude.
" Strong attitude to be a team player.

Salary and Benefits

£25-£28k dependent upon experience.
 

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